How Often Should You Repeat a Mailing?
I am often asked this question and usually my answer is at least 2 or 3 times if it works the first time. I will explain why in a [...]
From POTS To VOIP: Street Smart Marketers Have A Powerful New Weapon
If you have not heard about VOIP or Voice Over Internet Protocol recently you must be living in a cave. Right now the Telco’s and cable companies are battling [...]
Ensure Your Product Or Service is a Winner in the Market
I hate to be the bearer of bad news, but there are other companies out there that offer the same products or services that you do! Of course, deep-down [...]
Do You Remember The Great Vision You Had When You Started Your Business?
“Paying attention to simple little things that most men neglect, makes a few men rich.” -Henry Ford- At this time of the year, when we are making New Year’s [...]
You Marketing Versus Me Marketing
During the course of a week I usually meet several people who hope to sell me something. What astonishes me is how few of these people ask questions to [...]
Why Falling In Love With Your Product Can Be Dangerous To Your Wealth!
“Excellence is not an exception, it is a prevailing attitude.” – Colin L. Powell – “I have a great idea, no one is even thinking of it, there are [...]
“You Can Network Anywhere, Anytime, On Any Occasion ~ Even At A Funeral ~ “
Guest article by Dr. Ivan Misner & Cindy Mount There is no place that’s inappropriate for networking. But this is true only if you always remember and follow the [...]
What’s The Difference Between Traditional Marketing and Street Smart Marketing
Almost everyone in marketing dreams of a never-ending flow of qualified leads streaming into their business. This has been a lifelong quest for me. It has been a strange [...]
What to Do When Your Competitors Cut Prices
I was at a cocktail party the other night and struck up conversation with J. O., a young guy who had so much energy he was bouncing off the [...]
What To Do When a Customer Says No
Most entrepreneurs I know hate rejection and sometimes even take a customer turn down personally. There is a way of creating a positive outcome from these situations. I believe one should [...]
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