So You’ve Got a New Web Site;Does Your Customer Care?

I recently received the following unsolicited e-mail. Hello, we’re very pleased to announce that our new website has been launched – please check it out and feel free to provide feedback or comments! There was nothing else in the e-mail except the URL. What do you think most people would do when receiving this? It […]

Why Simple Advice Is Sometimes The Best Advice

Don’t reject learning or advice, simply because it seems simple. The secrets to building a successful business lie not in exotic new ideas, but in consistently implementing straight forward rules and ideas that have changed little over time. I can almost hear you saying, “Why is he saying that, it is so obvious?” ….But are you […]

Why Even The Smallest Business Can’t Avoid Outsourcing

So your business is running, you’ve read lots of books, you’ve done a bunch of courses and you have no intention of being one of the 85% that don’t make it. After a while it occurs to you that your business is not going where you need it to. You may be feeling frustrated and […]

Knowing Is Doing

In a teleseminar, Robin Elliott, the joint venture guru, said, while talking about the necessary steps to create an effective joint venture, that unless you are actually doing joint ventures you don’t know about them. This is not only true of joint ventures, but of almost every marketing strategy and tactic. Over the years, I’ve […]

Why Aren’t You Getting What You Want?

Quick. How do you lose weight? I’ll bet your answer included eating less and exercising more. We all know this. Yet how many of us with some excess padding, struggle to lose weight? It’s obviously not as simple as it sounds. That’s why businesses like Weight Watchers, Jenny Craig and a host of others thrive […]

Putting Your Guarantee Where Your Money Is

The following article appeared in the Globe and Mail. It covers a topic we have addressed before, but it remains valid and powerful if you act on it. Timothy Eaton had it right 120 years ago. His slogan – “Goods satisfactory or money refunded” revolutionized Canadian business. At a time when the consumer’s only protection […]

Positive Thoughts And Actions

Despite my many protestations about the weather in Canada, the weather seems to make this time of the year special. So much so, that the Christmas season without snow somehow seems incomplete. So let it snow! That’s easy for me to say, I will be away visiting my wife’s family in Cape Town at the […]

Insider Secrets on Big Ticket Selling

If you sell big ticket items here’s something you should know about. My friend Graham MacGregor has just released “The Big Ticket Selling Report”. Each month, in “The Big Ticket Selling Report”, he’ll reveal to you the strategies and techniques that produce remarkable big ticket sales results like this… “I first used one of your […]

How To Recession Proof Your Business

Is the USA in a Recession? There’s a lot of discussion as to whether the US is in a recession or not. Quite frankly, I don’t think it matters whether what’s going on is technically a recession or not. The truth of the matter is, things are getting tougher every day in the US and […]